content marketing
Video Production
Internship with Candela Medical: an aesthetic lasers provider.
01
Objective: Create a music video capable of motivating the internal sales team
Timeline: One week
Details: Music licensing, lyric writing, choreography, directing, producing and helping to edit
The video was used as the launching point for a national marketing campaign #BringTheSnapBack
02
Objective: Create an informative video on elastin: a skin protein.
Details: Collaboration with an external creative team
Phase two of the campaign was to stimulate consumer interest in the product Profound #MeetElastin
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sam@samanthaford.com